I am a results driven brand communications expert with consistently high success rates helping clients communicate more effectively, supporting sales and creating sustainable brand value.
Over 25 years executive level experience specializing in defining and building corporate B2B brands leading creative teams and brand initiatives for many major global brands allows me to ensure your brand is on message and on track for success.
I offer independent design advisory services for corporate clients. I take a 360 degree look at your brand and its positioning both from a verbal communications perspective as well as a visual communications perspective. Clients are given a report that offers an in-depth analytical critique of their brand but also hands-on visual suggestions for modifying or improving that brand if necessary.
Major accounts have included HP, Apple, Lucent, Orbotech, Kodak /Leaf, Abbot Labs, Pfizer Pharmaceuticals, Teva Pharmaceuticals, Jain Irrigation, PTC Therapeutics, Amersham Biotech, AMDOCS, CBRE and Doble Engineering.
Recently, I took a sabbatical from brand communications to co-found a non-profit creative workshop with the Osborne Association of NYC.
We helped individuals from challenged population groups in and around New York City - ex-incarcerated individuals, people facing homelessness and those going through substance abuse rehabilitation programs - get back on their feet through learning the skills and methodologies of applied art.
We designed and fabricated 6 distinct lines of home furnishings - both new and from recycled materials - which were commercially available through international home furnishings shows and a variety of on-line retail outlets.